{"id":29775,"date":"2022-09-13T06:29:44","date_gmt":"2022-09-13T06:29:44","guid":{"rendered":"https:\/\/cosmewax.camsec.es\/?p=29775"},"modified":"2025-07-28T12:49:03","modified_gmt":"2025-07-28T12:49:03","slug":"the-proccess-of-creating-leading-customised-cosmetic-formulations","status":"publish","type":"post","link":"https:\/\/cosmewax.camsec.es\/?p=29775","title":{"rendered":"Discover the process of creating customized cosmetic formulations"},"content":{"rendered":"\t\t
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Leading cosmetic formulations under a \"client first\" philosophy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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At Cosmewax, our R+DI+i team works with a \u201cclient first\u201d philosophy that allows us to develop tailor-made cosmetic formulations while working under a flexible and customised system.\n\nDiscover how our market-leading cosmetic formulation development process works, all the way from receiving the customer brief to industrial scale-up.\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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  1. RECEIVING THE BRIEF<\/u><\/li><\/ol>

    When it comes to creating new cosmetic formulations, several strategies can be implemented. These include like 4 like and exclusive cosmetic formulations. But what is the difference?<\/p>

    – Like 4 like<\/strong>: This strategy involves taking a product that is already on the market as a benchmark and reproducing its characteristics in terms of texture, sensitivity, active ingredients, packaging, etc.<\/p>

    – Exclusive formulation<\/strong>: This strategy entails the development of exclusive and innovative formulations for brands based on their specifications, target audiences and the regulations of each cosmetic market.<\/p>

    The close and flexible relationship we enjoy with our customers allows us to experiment with different cosmetic formulations and textures, meaning we can customise our products according to any need.<\/p>

    1. CHARACTERISATION<\/u><\/li><\/ol>

      Our technical team analyses the ingredients, ascertains the percentages of active ingredients in an effective dose, defines claims, identifies comparable products and conducts various sensory and physical-chemical analyses, etc.<\/p>

      The aim is to find the formula that best meets the requirements.<\/p>

      1. DEVELOPING THE FORMULATION AND DEFINING THE PACKAGING<\/u><\/li><\/ol>

        A formulation is developed according to the sensory, texture, active ingredient and packaging requirements defined in the brief.<\/p>

        Our vast portfolio of bases supports us in the formulation development process. This can be customised with extracts, active ingredients, aromas and colours to suit the customer\u2019s brand identity.<\/p>

        1. LOVERS TESTS<\/u><\/li><\/ol>

          Lovers tests<\/a> are internal consumer tests that are conducted before the product is marketed to ensure its excellence.<\/p>

          We have a team that is dedicated to analysing consumer feedback after testing our products. This allows us to identify opportunities for improvement.<\/p>

          We can conduct two types of tests:<\/p>